A "Zap" is an automated workflow in Zapier. Here's how to create your first one to sync LeadHQL introductions to your CRM.
Basic Concept
Every Zap has:
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Trigger - What starts the automation (LeadHQL: New Lead)
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Action - What happens next (e.g., Create contact in your CRM)
Step-by-Step Setup
1. Start a New Zap
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Log in to Zapier
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Click Create Zap (or the + button)
2. Set Up the Trigger
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Search for LeadHQL as your trigger app
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Select New Lead as the trigger event
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Connect your LeadHQL account (if not already connected)
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Click Test trigger to pull sample data
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Continue to the action step
3. Set Up the Action
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Search for your CRM (e.g., Close, HubSpot, Salesforce)
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Select an action like Create Contact or Create Lead
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Connect your CRM account
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Map the fields:
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First Name → LeadHQL First Name
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Last Name → LeadHQL Last Name
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Email → LeadHQL Email
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Phone → LeadHQL Phone
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Add any custom fields you want
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Test the action
4. Turn On Your Zap
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Give your Zap a name (e.g., "LeadHQL to Close CRM")
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Click Publish or Turn on Zap
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Your automation is now live
What Happens Now
Whenever a new buyer is introduced to you in LeadHQL:
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Zapier detects it automatically
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A new contact/lead is created in your CRM
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You can start working the introduction immediately
Tips for Your First Zap
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Start simple - just sync the basic fields first
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Add more complexity later (tags, assignments, etc.)
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Test with a real introduction to confirm it works
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Check your CRM to verify the data arrived correctly