A Lead Group is a geographic area where you can receive buyer introductions. Each Lead Group represents a specific market - typically a region, city, or area where international buyers are searching for properties.
How Lead Groups Work
When you subscribe to a Lead Group, you're telling LeadHQL: "I want to receive buyer introductions in this area."
We run marketing campaigns targeting international buyers interested in properties within that geographic area. When a buyer clicks on a property listing and expresses interest, they're introduced exclusively to an agency subscribed to that Lead Group.
Lead Group Details
Each Lead Group has:
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Name - Usually the geographic area (e.g., "Costa del Sol", "Algarve", "Mallorca")
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Country - The country the area is in
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Cost Per Introduction (CPL) - How much you pay per buyer introduction
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Coverage Area - The specific geographic boundaries
Subscribing to Lead Groups
You can subscribe to as many Lead Groups as you want. For each subscription, you set a monthly budget - this controls how many introductions you receive.
To browse and subscribe to Lead Groups, go to Lead Groups at https://leadhql.com/dashboard/lead-groups.
Why Multiple Lead Groups?
Many agencies operate in several areas. Subscribing to multiple Lead Groups lets you:
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Receive introductions across all your service areas
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Set different budgets per area based on demand
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Pause specific areas during slow seasons